The choice most commonly seen for jewellery is gold because of its high versatility. The typical measurement of gold is a carat, which is divided into 24 parts. Pure gold is 24 carats, which means that 24 out of 24 parts are gold. Pure gold however is simply too soft for jewellery and so it has to be united with other metal alloys to boost its strength. It’s conceivable to find 22ct gold, but in most cases, it comes in 18ct (75% gold) and 14ct (58% gold). Gold is merged with other metals such as copper, nickel, zinc and silver. The reason for the blending is to increase its durability. The style and percentage of metal alloys are used to determine the shade and colour of gold. For example, 22ct gold is usually a rich, saturated gold colour, while 14ct gold may appear as a slightly paler yellow.

Gold jewellery usually comes in these colours:

Yellow Gold

This is taken from the mixture of gold, red copper and green silver. This blend makes it classic and fashionable. For quite some time, white gold dominated the yellow gold. However, the white gold has regained popularity in recent times.

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White Gold

White gold is more fashionable than yellow gold currently. It gets its silvery white appearance from the blending of yellow gold with copper, zinc and nickel. It’s plated with another element called rhodium. This costs about four times more than platinum, and is resistant to scratching and tarnishing. It also provides a white gold and reflective look.

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Rose Gold

Rose gold has distinctive and romantic characteristics. It has a deep, pink colour fashioned by combining yellow gold with a copper alloy. The overall percentages of metal alloys are the same for rose gold as they are for yellow or white; it’s just a different mixture of alloys used.



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